Our Team

Bethany Heinrich — Executive Director

Bethany is a producer and artist based in New York who is the Vice President of Content & Community at the worldwide women’s platform MOGUL. Her film production credits include serving as a producer on the acclaimed documentary Child 31, which follows the creation of the international charity Mary’s Meals. As an actor, she has had the opportunity to perform on Broadway and Off-Broadway. Her nonprofit work includes having served on the advisory board of SPACE on Ryder Farm. She has had a calling to help in the fight against cancer since childhood after her oldest brother Joshua’s diagnosis, and is thrilled at the opportunity to contribute through the creation of Fabulous & Fighting. Bethany is a graduate of the University of Michigan and Juilliard.

Susan Goodwillie — Director of Programming, Co-Founder

Susan completed her Masters Degree in Social Work with a specialization in Community Organizing. She is a co-founder of SPACE on Ryder Farm, a nonprofit residency program housed on a working organic farm. Since it’s inception in 2009, Susan has created several new programs at SPACE, including a series of discussions called The Women’s Circle, which explored femininity and feminism in today’s world, and the Creative Solutions Symposium, a free residency opportunity for organizations doing a blend of social justice and artistic work. Currently, Susan is a Social Worker at the Mental Health Project at the Urban Justice Center – a non-   profit that provides free legal and advocacy services to low-income New Yorkers. She also currently works with the Brooklyn Institute of Social Research, developing a series of liberal arts classes for clients at social service agencies around New York City.

Erick Herrscher — VP of Finance and Healthcare, Co-Founder

Erick worked as a theatre director, writer, and producer before working in cancer research administration at Huntsman Cancer Institute, beginning in 2011. At the Institute, he was part of the team of Grants and Contracts Officers that maintained the Cancer Center Support Grant. Currently, he works at the Cancer Center of Weill Cornell Medical College and NewYork-Presbyterian Hospital with Dr. Mark A. Rubin in the newly formed Institute for Precision Medicine, which utilizes genome sequencing to find gene-targeted therapies for cancer patients.